Top 5 Image Editing Tricks to Better Attract Visitors

Top 5 Image Editing Tricks to Better Attract Visitors

Table of Contents

Using Images Imagery is an amazing way to get your visitors attention. While having a website, a blog, or an e-commerce platform, using high–quality and engaging visuals is essential to draw visitors and retain them. In digital space, image editing is more than just making an image look appealing; it is about user walking strategy, strengthening brand presence, and boosting overall website performance.

Why UK Clipping Path: 

Because foreseeing creating content that is visually appealing is very significant and definitely speaks to your audience! We therefore created this step by step tutorial for the top 5 tricks in image editing, which will get you more visitors & paid audiences!

The balance of the exposure and contrast usually determines the first lackluster impression a visitor has of your image. If you have everything in an image properly exposed, you will be able to see the highlights, mid tones, and shadows. On the other hand, the perfect contrast can make your image pop and appear vivid. 

Top 5 Image Editing Tricks

Here’s the way to refine exposure and contrast:

How to remove background from image using Photoshop?

Background removal of a Chair before after

Step 1: Photo editing software 

  • You will either open your image in a photo editing software Photoshop, Lightroom, or GIMP or some other photo editing tool like canva. 
  • They feature intuitive sliders for exposure and contrast.

Step 2: Adjust Exposure

  • Find the exposure slider in your editing tool.
  • If your picture is too dark, move it to the right to make it brighter; if it’s overexposed, move it to the left.
  • Keep levels of exposure balanced. If you’re dealing with a portrait, try to retain natural skin tones.

Step 3: Adjust Shadows and Highlights

  • Move the shadows slider up to brighten the darker areas, and the highlights slider down to darken over-bright areas to bring out more detail.
  • Fine-tune these settings to bring out details that might otherwise be hidden without making the image appear too flat or too harsh.

Step 4: Adjust Contrast

  • Adjust the contrast slider to make light and dark spots stand out more or less.
  • Higher contrast will achieve a dramatic look with stark blacks.

Step 5: Check the Image

  • After adjusting, take a look at your image. 
  • View the image and determine whether it seems balanced and rich, or whether it’s washed-out or too dark. 
  • Then make minor adjustments to polish until it looks its best.

Key Tips:

Keep it subtle: Too much editing of exposure or contrast can lead to the photo looking unnatural.

Use histograms: Histograms are an optional feature built into many editing tools (Lightroom, for example) to show how exposed your image appears visually. It can help ensure your editing isn’t sliding the image out into overexposure or underexposure.

Emotionally Conveying With Color Subtle Editing

Color influences our emotions and can directly affect how your audience perceives what you produce. Bright, warm colors might inspire energy and urgency, whereas cooler colors might create a calming, trustworthy atmosphere. Here’s one way to use color correction to amplify your images:

Color correction of a ring before after

Step 1: Open the Image

  • Begin by loading your image into your editing software.

Step 2: Change Hue, Saturation, and Lightness (HSL)

  • Hue: This adjusts the overall color of your image. You can shift the colors to warm up or cool down the image.
  • Saturation: This adjusts the vibrancy of the colours. Brighter colors can make the image more vivid and colorful; lower will give a retro or different look in the sensation of color.
  • Lightness: Beautify individual colors to lighten or darken a particular login.

Step 3: Use Color Grading

  • Adding HSL-based adjustments is just one way to create a color-grading workflow to achieve the image mood. This method is a common practice in cinema to evoke a desired mood.
  • Use a color grading tool to shadow creation, midtones and highlights to introduce warmth (yellow, orange) or coolness (blue, teal)

Step 4: Curating an Aesthetic

  • The colors should be in line with your brand. For example:
  • Warm colors like red and yellow are commonly tied to excitement and urgency. They work well for calls-to-action, or for sale promotions.
  • Blue and green create a sense of calm and trust, useful for a corporate or health site.
  • Pastels evoke soft, relaxing vibes, perfect for beauty or wellness brands.

Step 5: Review and Adjust

When the colors are in place, step back, and see if they match with the message you want to deliver. Then add any final tweaks to make the image feel balanced or in line with the brand identity.

Key Tips:

Restrict your use of colors: Using too much contrasting bright colors can confuse the viewers. Use just a couple of matching colors to help keep the photo in balance.

Use color psychology: Think about how it makes people feel and make sure it reflects the purpose of your content or brand.

Cropping and Composition for Improved Visual Flow

A poorly-composed photo can be distracting and do nothing but make your audience look away. Adjust cropping and composition for a more engaging image, then direct attention where it is needed most.

Image cropping of a field

Step 1:  in your editing tool: Open the Image

  • When the image is opened, find the particular subject or part of the image you want to highlight.

Step 2: To Create Separation Use the Rule of Thirds

  • Mentally (or by using grid lines in your software) break the image into a 3×3 grid by making three horizontal and three vertical sections.
  • Using the Rule of Thirds this well-known guideline for composing dynamic images works widely well, and is especially effective when shooting with an angle.

Step 3: Crop for Focus

  • Eliminate distractions: Crop out details that do not add meaning to the subject.
  • Crop for subject: If the subject of a photograph is off-center, crop so that the subject becomes the center of the composition.
  • Adjust the aspect ratio: You may need to adjust the aspect ratio based on where the image will be used (e.g., square for Instagram posts, landscape for website banners).

Step 4: Use Leading Lines

  • Use natural leading lines (such as roads, railways, or edges) to guide your viewer’s eye to the main subject of the image.

Step 5: Final Adjustments

  • Check your image and ensure that the composition looks well balanced. Crop more if needed, but avoid cropping too much, as it may cause the feel of the image to be tight.

Key Tips:

Leave space: Always leave a little space around your subject, so that the image doesn’t feel stuffed.

Keep an eye on your horizon line: Make sure the horizon is straight, or else the viewer may feel like the photo is leaning.

Style: Retouching for Professional Quality

Retouching: the sky’s the limit! From product photography to portraits to even landscapes, retouching can help eliminate blemishes and enhance sharpness to give your images a clean, professional-finished look.

Retouch of a man's nose

Step 1: Open the image in a retouching tool

  • If you’re using a professional editing tool (like Photoshop or GIMP), you will have a lot of retouching options.

Step 2: Remove Imperfections

  • It will help you to use the healing brush or the clone stamp tool to eliminate spots, blemishes, and charge marks in the photo.
  • When touching up a portrait, take care in smoothing the skin but keep some texture so it still looks natural.

Step 3: Enhance Details

  • SHARPEN THE IMAGE: Sharpening enhances the fine detail like hair and eyes and the texture on the product.
  • Lighten Eyes and Teeth: In portrait photography, the dodge tool can be your best friend.

Step 4: Adjust the Background

  • If there’s too much clutter in the background, the blur tool can provide enough of a bokeh effect to allow the subject to pop.
  • On the other hand, In case it is applicable, you can use clipping path techniques and remove the background completely so that the subject will stand for a clean and professional look.

Step 5: Final Touches

  • When the image is retouched, take a step back and take a look at the final output. The image needs to appear natural and not over edited.

Key Tips:

Don’t over retouch: Extraneous the final touch has to be subtle. You want it to have a professional appearance, rather than an artificial one.

Use frequency separation: This more advanced technique smooths the skin while retaining texture well, it’s a go-to of professional portrait photographers.

Compressing Images For Speed And Performance

An optimized or even the most edited image will not serve its purpose, if it slows down your website. Optimizing images is important for faster page load timing, higher SEO ranking, and better user experience.

Final look of a product photo

Step 1: Resize the Image

  • Check the image using a tool such as Photoshop, Canva or an online tool such as TinyPNG Source.
  • Make sure the size of the image is relevant to the user (for instance 1200x800px as in web banners, x500px as in social media).

Step 2: Select the Proper File Sort

  • When you have a photo, you will want to use JPG, which delivers a good quality and small file size.
  • PNG is well suited for files with transparency (semi text background transparent images, logos).
  • WebP is something new that will give you excellent compression without huge loss in quality.

Step 3: Compress the Image

  • Compressing Images There are several tools available to help reduce the size of your images without compromising quality such as TinyPNG and Imageoptim. 
  • A smaller file size means quicker load times for your website.

Step 4: Use Lazy Loading

  • Use lazy loading to ensure that images only load when they are close to entering the viewport on your website. This leads to lower initial page load time and better general performance.
  • You will also have to deal with the test load time of your website.
  • Use a tool such as Google PageSpeed Insights or GTmetrix to test your page’s load time after optimizing the images. Try to keep the loading time under 3 seconds.

Key Tips:

Don’t trade quality for speed: Always aim for the best quality/size balance.

Implement a Content Delivery Network (CDN): For faster image delivery, use a CDN that serves images from closer locations to your users.

Conclusion

Images are an art of attracting visitors but also a science. These image editing tricks help create engaging visuals By learning the top 5 image editing tricks of enhancing, photo retouching, cropping, showing colors to rock compositions and optimizing images; you can boost your SEO efforts and work your way towards conversions!

The secret to great image edits is subtlety and consistency. When you use photos, always make sure they are aligned with your brand identity and aligned with your audience. These steps will not just improve the aesthetics of your website but will also provide your website with better performance and a good user experience.

For professional image editing services for your products photo UK Clipping Path provides clipping path, image background removal, drop shadow, image retouching, image optimization and other services. Try a free trial. We can help you get the most from your visual function!

SHARE THIS ARTICLE

Get a Free Trial!

UK Clipping Path will edit two of your images for free, allowing you to check if they meet your expectations.

You Might Also Like